Our mission
Sweetspot is the data-driven caddie for golf managers and players. We help golf facilities make smarter, data-backed decisions that improve operations, grow revenue, and elevate the player experience. With a comprehensive platform spanning bookings, subscriptions, dynamic pricing, and more, we’re quietly disrupting an industry steeped in tradition, one insight at a time.

The role

We’re looking for a commercially minded Digital Marketing Manager to lead our digital strategy and execution. You’ll be responsible for increasing our online visibility, generating high-quality leads, and supporting market expansion across Europe and the US.

You’ll work closely with the sales team to align marketing initiatives with Sweetspot’s broader commercial goals. This is a hybrid role based in Stockholm, with most of your time spent at our HQ.

What you'll achieve:

• Build thought leadership and category leadership that positions Sweetspot as the go-to partner for data-driven golf operations

• Build a community where customers can access best practices, product news, white papers, and more

• Optimise and systemise HubSpot workflows to align sales and marketing

• Launch at least two new lead-generating initiatives in your first six months (e.g. newsletters, webinars, lead magnets)

What you'll do:

• Plan and execute digital campaigns across social, email, and community platforms

• Create compelling content for landing pages, marketing emails, and social posts

• Own and optimise HubSpot CRM and marketing automation workflows

• Support the day-to-day management of our website

What you bring

You’re a hands-on digital marketer who knows how to turn ideas into measurable impact. Ideally, you bring:

• 1–3 years of experience in digital marketing, ideally within SaaS or B2B

• Experience in planning and running digital campaigns

• Content creation skills across multiple channels

• Hands-on experience with HubSpot CRM

Bonus if you also have:

• Experience with CMS tools (e.g. Framer) and design tools like Figma

• Curiosity about how AI tools (like ChatGPT) can support modern marketing

• A passion for golf, sport, or hospitality – not required, but welcome

Why join Sweetspot:

At Sweetspot, we combine insight and innovation to modernise the golf industry. We're a team of visionary doers, quiet disruptors, and inspiring educators – serious about having fun while building tools that make a real difference for our customers.

Come help golf facilities find their Sweetspot – one smart, data-backed decision at a time.

Application:

Applications will be continuously reviewed.